Creative Review

My Kitchen ProsBatch 2026-04-20-003915

Concepts

5

Campaign

MKP — Leads (Pilot)

Ad Set

Core Audience — Raleigh Metro

Status

In creative review · atomic swap from Shar's 8-ad campaign on approval

Campaign

01

MKP — Leads (Pilot)

Objective
Leads · native instant form (new form required)
Daily budget
$30/day
Status
In creative review · atomic swap from Shar's 8-ad campaign on approval

Ad Set

02

Core Audience — Raleigh Metro

Audience
35–65, all genders · Raleigh + 30 mi radius · LAUNCH (2 ad sets at $30/day): Ad Set A ($17/day): Home Improvement + Kitchen Remodel + Houzz stacked (OR) · Ad Set B ($13/day): 1% LAL — Honeycutt Group / KCR first-party list (same service + market) · Ad Set C (Open) added when budget reaches $40/day · Note: Homeowners behavior removed from Meta UI (2018) — creative self-selects owners via $30K+ project cost anchors
Placements
Manual · FB Feed, IG Feed, FB Reels, IG Reels, FB Stories, IG Stories · Mobile only · Audience Network / Messenger Stories / Right Column excluded
Schedule
24/7 · No dayparting (dayparting requires lifetime budget — incompatible with $30/day daily cap)

Ads

03

5 concepts for review

Each concept publishes as a single ad inside the ad set above. Tap to approve, reject, or request revision.

Ad 01 · pain

01

Motion video

Asset brief only · see prompt below

Your cabinet door is hanging by one hinge again.

That's not a quick-fix problem — that's a 20-year-old kitchen telling you it's done. My Kitchen Pros installs a complete kitchen in Raleigh for $13,999: 14 shaker cabinets with 36-inch uppers and crown molding, granite countertops, tile backsplash, and kitchen flooring. RTA cabinets are in stock, so install starts on a firm date — not whenever a custom order shows up. Kitchen-only specialists. Clear scope. No surprise change orders.

Format

Motion video

CTA button

GET_QUOTE

Primary offer

$13,999 complete kitchen package

  1. 01That cabinet door on one hinge isn't getting better. A complete Raleigh kitchen — 14 cabinets, 36-inch uppers with crown, granite, tile, flooring — is $13,999 at My Kitchen Pros. RTA cabinets in stock, firm install date.
  2. 02You've been closing that drawer sideways for two years. My Kitchen Pros installs a complete kitchen in Raleigh for $13,999 — cabinets, countertops, backsplash, and flooring in one clear package.
  3. 03Kitchen falling apart faster than you can duct-tape it? My Kitchen Pros handles the whole kitchen — 14 shaker cabinets, granite, tile backsplash, and flooring — for $13,999, with RTA cabinets already in stock.
  4. 04A kitchen specialist, not a general contractor juggling five trades. My Kitchen Pros installs a complete Raleigh kitchen for $13,999: 14 cabinets with 36-inch uppers and crown molding, granite countertops, tile backsplash, kitchen flooring.

Ad 02 · pain

02

Single image

Asset brief only · see prompt below

Three quotes. Three different scopes. Zero clarity.

Getting GC quotes for a kitchen in Raleigh usually means three PDFs that don't agree on what's included. My Kitchen Pros prices kitchens as one complete package — cabinets, countertops, backsplash, flooring — so you know exactly what you're buying. Right now: $2,000 off any full kitchen package. Kitchen specialists only. No bathrooms, no refacing, no surprise change orders.

Format

Single image

CTA button

GET_QUOTE

Primary offer

$2,000 off any full kitchen package

  1. 01Three GC quotes that don't match on scope? My Kitchen Pros prices kitchens as one complete package — cabinets, granite, tile, flooring. Currently $2,000 off.
  2. 02Comparing three contractor quotes line-by-line shouldn't be your weekend. One package price at My Kitchen Pros. $2,000 off your full kitchen package right now.
  3. 03If every quote you got came back different, the contractors are the problem — not your kitchen. My Kitchen Pros runs one clear package. $2,000 off through this campaign.
  4. 04One package. One price. One specialist team. My Kitchen Pros takes $2,000 off any full kitchen package for Raleigh-area homeowners.

Ad 03 · humor

03

Motion video

Asset brief only · see prompt below

The drawer that hasn't closed right since 2011.

You've been opening it with a specific wrist flick. Your spouse has given up and uses the other one. It's time. My Kitchen Pros installs a complete Raleigh kitchen for $13,999 — 14 cabinets, granite counters, tile backsplash, and kitchen flooring. RTA cabinets in stock. Install starts on a firm date.

Format

Motion video

CTA button

GET_QUOTE

Primary offer

$13,999 complete kitchen package

  1. 01That drawer has its own personality at this point. My Kitchen Pros installs a complete kitchen in Raleigh for $13,999 — cabinets, granite, tile, flooring, one package.
  2. 02You know exactly which cabinet door to not slam. That's not a feature. My Kitchen Pros — complete Raleigh kitchen, $13,999.
  3. 03Your kitchen has more workarounds than a pirated software. Complete kitchen, $13,999, My Kitchen Pros. Raleigh + suburbs.
  4. 04The 'special technique' drawer. The 'don't trust that shelf' shelf. Retire them. My Kitchen Pros installs a complete kitchen for $13,999.

Ad 04 · status

04

Single image

Asset brief only · see prompt below

The smart-decision kitchen on your block.

The neighbor who researched, got one clear package price, picked a kitchen specialist instead of a GC, and had the install finished before anyone else's quote came back — that's the pride. My Kitchen Pros installs a complete Raleigh kitchen for $13,999: 14 shaker cabinets with 36-inch uppers and crown molding, granite countertops, tile backsplash, kitchen flooring. RTA cabinets in stock.

Format

Single image

CTA button

GET_QUOTE

Primary offer

$13,999 complete kitchen package

  1. 01The neighbor who picked a kitchen specialist, not a GC, and finished in three weeks. My Kitchen Pros installs complete Raleigh kitchens for $13,999.
  2. 02Being the homeowner who got it right on the first quote is its own kind of win. Complete Raleigh kitchen — $13,999 at My Kitchen Pros.
  3. 0314 cabinets, 36-inch uppers with crown molding, granite, tile, flooring — the package your neighbor wishes they'd found. $13,999 complete.
  4. 04A clear package, a kitchen-only specialist team, RTA cabinets already in stock. My Kitchen Pros — $13,999 complete kitchen in Raleigh.

Ad 05 · curiosity

05

Carousel

Asset brief only · see prompt below

Here's what $0 down and 0% APR actually covers.

Most kitchen financing ads stop at the rate. Here's the full picture: My Kitchen Pros offers 0% APR 24-month financing on a complete kitchen package — 14 shaker cabinets with 36-inch uppers and crown molding, granite countertops, tile backsplash, and kitchen flooring. RTA cabinets in stock. One clear package scope, no surprise change orders, no 'that's extra' after the deposit. Swipe to see what's in the package.

Format

Carousel

CTA button

GET_QUOTE

Primary offer

0% APR 24-month financing on a full kitchen package

  1. 010% APR, 24 months, on a complete Raleigh kitchen. Swipe to see exactly what's in the package at My Kitchen Pros.
  2. 02The financing rate is easy. The scope is what matters. Swipe through the complete kitchen package — cabinets, granite, tile, flooring — at 0% APR for 24 months.
  3. 030% APR for 24 months on a full kitchen at My Kitchen Pros. Every item included, itemized across the carousel. No 'that's extra' after deposit.
  4. 04Clear package, clear financing: 0% APR 24 months on a complete Raleigh kitchen. Swipe to see the full scope before you ever request a quote.